In my current role, I act as a subject matter expert and corporate liaison for more than 50 social media practitioners in the company worldwide. I created this document to help establish a brand voice across all of the company’s social media accounts as well as share best practices to both the social media practitioners and the 20,000 other global employees at the company. You can find this sample here.

This one year content calendar works to both uphold the desired tone of the brand as well as to connect with social media users to both grow the company presence on social media and connect with existing customers. You can find this sample here.

This piece ran on an internal facing newsletter that I frequently contributed to that highlighted news and positive stories around the company. You can find this sample here.

I completed this sample campaign for a company that I interviewed with. I was tasked with writing a social media campaign that upheld their brand standards. Although I recinded my application for this position, I found the exercise valuable in proving my ability to identify and speak with a preexisting brand voice while adding a relevant and exciting flair to the campaign. You can find this sample here.